Media Buying Agency in Egypt

Ad costs in Egypt rise fast in peak seasons, and budgets disappear when campaigns are not built around a clear goal. NoVi Marketing Services is a Cairo-based media buying agency that plans, buys and optimises paid media for Egyptian brands, then reports what each channel returned in leads and sales.

Meta ads: Facebook and Instagram campaigns with lead forms, click-to-WhatsApp and Messenger ads, and conversion campaigns tied to your website or store.

Google Ads: Search, Performance Max and YouTube campaigns in Arabic and English, built on buyer-intent keywords and landing pages that convert.

TikTok and Snapchat: short-form video campaigns to reach younger audiences across Egypt, with creative made for each platform.

Targeting by area: Cairo, New Cairo, the New Administrative Capital, Sheikh Zayed, Alexandria and the rest of Egypt, adjusted by audience and price point.

Seasonal planning: Ramadan, Eid, back-to-school, summer and White Friday are booked and tested early, so budgets go further when competition is highest.

Tracking and reporting: Meta Pixel, conversions API, Google Analytics and call/WhatsApp tracking set up first, then a live dashboard with cost per lead and cost per sale by channel, and a monthly review call.

How we work: a free ad account audit, a media plan with budget split and targets, campaign launch and creative testing, then weekly optimisation. Budgets are planned in EGP.

Book a free ad account audit: WhatsApp or call +20 110 396 6774 or +20 110 396 6775. Office: Bavaria Town Towers, Kattameya Road, Tower 3, 9th Floor, Unit 91, Cairo. Sunday to Thursday, 10:00 to 18:00.