Questions We Get Most Often

FAQs

• How long does a typical engagement take?

  It depends on scope. A brand or website project usually runs 4–8 weeks; a campaign can be in market faster. Multi-market programmes and custom platforms take longer — you get a clear timeline before anything starts.

• Do you work across the whole MENA region?

  We have offices in Cairo and Riyadh and run work across the UAE, Qatar, Bahrain, Kuwait and Oman. Media, language and creative are localised per market rather than translated.

• Can you handle just one discipline, not all of them?

  Yes. Plenty of clients bring us in for media buying alone, or creative alone, alongside their own team. We'll tell you honestly when a single discipline won't get you the result you're asking for.

• Do you work with our in-house team?

  Often. We can embed alongside an internal marketing team, take a defined workstream, or run the whole function — whichever leaves you with the least duplicated effort.

• Do you work with startups or only established brands?

  Both. The work is scoped to the stage — an early-stage brand needs a different first 90 days than a category leader entering a new market.

• How do you report on performance?

  Against the commercial outcome we agreed at the start, not vanity metrics. You get a live dashboard plus a monthly read-out with what we're changing and why.