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NoVi Marketing Services

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Web Design Company in Dubai

Arabic and English websites for Dubai companies and founders, designed and built in-house, fast on UAE phones and ready to rank and bring in enquiries from launch day.

Looking for a web design company in Dubai that builds properly in English and Arabic? NoVi Marketing Services designs and develops business websites, launch pages and online stores for companies and founders selling in Dubai and the wider UAE. Each site is planned from the searches your buyers make, written natively in both languages, built to open fast on a phone and wired so every WhatsApp chat, call and form reaches your team with its source. We are based in Cairo and work with UAE clients remotely, and we would rather tell you that on the first screen than list an office we do not have.

Who this is for: startups and app founders who need a credible site before launch day, SMEs that have outgrown a template or page builder, free-zone companies in places such as Dubai Internet City, DIFC and Dubai Silicon Oasis that sell to other businesses, clinics, brokerages and developers, restaurants and retail brands, and Egyptian, Saudi or other regional companies opening in the UAE that need a site written for UAE readers rather than copied from home. It is not the right fit if you want a site in 48 hours from a theme with no plan behind it, or a personal portfolio, because we work with companies only.

What website design in Dubai has to get right: almost everyone in the UAE is online. DataReportal's Digital 2026 report puts internet users at about 11.3 million at the end of 2025, roughly 99 percent of the population, and the Ookla data in the same report shows a median mobile download speed above 600 Mbps. Networks that fast remove every excuse for a slow site. When a Dubai page still takes seconds to appear, the cause is oversized images, too many scripts or a weak host, and a visitor comparing three suppliers simply closes the tab. The first screen on a phone has to say who you are, what you sell, which emirates or areas you cover and how to reach you.

Two languages, two audiences: most Dubai residents are expatriates, so English carries much of daily business, while Emirati and wider Arab buyers, government entities and many family groups expect clear, correct Arabic. We write each language as an original. The English is plain international business English for a buyer who might be from Mumbai, London or Cairo. The Arabic is Modern Standard Arabic with a Gulf ear, free of Egyptian or Levantine phrasing that reads as imported to an Emirati reader. Each version gets its own headings, examples, title tags and FAQs, and we never build the Arabic keyword list by translating the English one.

Arabic for online sellers is a legal question, not only a courtesy: the executive regulations of the UAE Consumer Protection Law, Cabinet Decision No. 66 of 2023, took effect on 14 October 2023. Law firm Pinsent Masons reads them as requiring information on websites run by e-commerce providers, along with advertising, contracts and invoices, to be in Arabic at a minimum, with other languages allowed in addition. So an English-only store that sells to UAE consumers can be a compliance gap as well as a lost sale. We plan Arabic product pages, policies and checkout text from the first sitemap, and your legal adviser confirms the final wording.

Right-to-left that holds up on a phone: the Arabic version is designed as its own layout, not a mirrored copy of the English. Menus, carousels, step indicators, form error messages and any icon that points somewhere are checked in both directions. Mixed lines such as a +971 number, an AED price, a Makani number or a brand name in Latin letters are tested so the order reads correctly. We pick an Arabic typeface that sits well beside your brand font at small sizes, then test on real iPhone and Android devices in both languages before anything goes live.

Launch pages for startups and app founders: many Dubai founders need a website before the product is finished, something to show investors and accelerator partners, collect a waitlist and host the support and privacy pages that app store listings link to. We usually start with a focused first release, one strong page or a short set of pages, with the product story, a sign-up form that feeds your email or CRM tool, and space for store badges when the app goes live. The site then grows with the product instead of being rebuilt at launch. Our app launch marketing agency in Dubai page covers positioning, store listings and install campaigns.

Scoping for a founder's budget: a lean first phase is often the smarter path for a new company. That might mean a short list of templates, both languages on the pages that matter most, and analytics in place from day one, with a blog, a store or a customer area kept for phase two. We write the proposal so later phases slot in without starting again, and you see exactly what each phase includes before you commit to it.

Built for search in English and Arabic: before design starts we map the searches Dubai buyers really use, such as web design company dubai, website design dubai and شركة تصميم مواقع في دبي, next to the services, emirates and areas you sell in, and give each important query group one page. Technically that means separate crawlable URLs for each language, hreflang pairs such as en-AE and ar-AE with an x-default, a title and description written for each language, XML sitemaps and schema such as Organization, Service, LocalBusiness and FAQ where they apply. Our SEO company in Dubai page explains the monthly work that follows launch.

Local details that help Dubai visitors and Google: if customers come to you, the address, phone and hours on the site should match your Google Business Profile and trade licence exactly. A contact page can carry your Makani number, the tower name and parking notes so people reach the right entrance. We only build area pages where you genuinely serve, and each one says something real about that area instead of repeating one paragraph with a new district name.

Answers that AI search can quote: many searches now show an AI summary above the links, and buyers also ask assistants such as ChatGPT and Gemini to suggest a supplier. Pages that answer one question directly, list services and areas plainly and keep company details identical everywhere are easier for these systems to read. We place a direct answer near the top of each service page, add FAQs drawn from real sales questions and mark them up with structured data.

WhatsApp, calls and forms, all tracked: in the UAE many enquiries start as a WhatsApp chat. We add click-to-WhatsApp buttons with a pre-filled message that names the page or offer, click-to-call on your UAE number and short forms that ask only what sales needs. Each one is recorded as a lead event with its traffic source, and the enquiry lands in your inbox, sales team or CRM, so you can see which page and which campaign produced it and nothing waits until the next morning.

Consent, cookies and the UAE PDPL: the UAE Personal Data Protection Law, Federal Decree-Law No. 45 of 2021, came into force on 2 January 2022 and generally treats consent as the default basis for processing personal data. Its detailed executive regulations have been reported as still pending, and DIFC and ADGM run their own data protection regimes, so the exact rules depend on where your company is licensed. On the website that means forms that collect only what you need, consent wording in Arabic and English, a cookie banner that holds back non-essential tags until visitors agree, and a privacy notice that matches what the site really tracks. We are a web and marketing team, not lawyers, so your adviser signs off the final text.

Online stores for UAE shoppers: Federal Decree-Law No. 14 of 2023 on trading through modern technological means covers selling through websites, apps and social platforms. Commentary from law firm Reed Smith points to electronic invoices, a way for customers to complain and rate their experience, and a choice over receiving marketing messages. For a store we plan product pages in Arabic and English with full specifications, delivery times by emirate and return terms shown before checkout, clear AED prices, order updates by email or WhatsApp, and a checkout connected to the payment options your provider supports. If a hosted store platform suits your catalogue better than a custom build, we tell you before you commit.

Choosing your domain: the .ae Domain Name Policy published by the .ae Domain Administration under TDRA opens names registered directly under .ae to any applicant. The co.ae zone is reserved for commercial entities trading in the UAE, which need a UAE trade licence, a free-zone licence, or a UAE trademark registration or application, and restricted names are registered through accredited registrars based in the UAE. Many companies hold both the .ae and the .com and redirect one to the other. Whichever you choose, we recommend that the domain, hosting, analytics, Search Console, tag manager and payment accounts are registered to your company, with access granted to us.

Accessibility as a working standard: according to TDRA, the UAE National Digital Accessibility Policy guides federal government entities to meet WCAG 2.1 at level AA. That guidance is written for government services, but it is a sensible benchmark for any company, and more so if you sell to government or semi-government buyers. We check colour contrast, keyboard navigation, form labels, focus states and alt text in both languages, which helps people of determination, older visitors and search engines alike.

Design that starts from your brand, not a theme: page layouts follow your identity, with real photography wherever possible, one clear call to action per template and type sizes that stay readable on a small screen in both scripts. If the identity itself needs work before the website, our creative design and brand strategy teams build that first, so the logo, colours and tone are settled before the first wireframe.

Content we write, and facts only you can give us: we write the page copy in both languages after an interview with you and your sales team. What we will not invent are the facts: your licence name, team, real project photos, prices you choose to publish and client logos you have permission to show. We ask for these early, because Dubai buyers have learned to skip pages full of stock photos and claims nobody can check.

Real estate and clinics in Dubai: for developers and brokerages we build project pages with unit types, payment plan basics, location context and a WhatsApp route to sales, with a field in the template for the Trakheesi permit number where your listings and ads need one, and your team confirms each permit. For clinics we build pages for each specialty and doctor, branch pages with maps and hours, and booking or WhatsApp requests that pass patient details only to the people who need them. Our real estate marketing agency in Dubai page covers the campaigns behind these pages.

Restaurants, retail and B2B: restaurant sites get a menu published as text rather than a heavy PDF, branch pages with Makani numbers and maps, and links to the delivery apps you use. Retail brands get collection pages and offers that can be switched on for the Dubai Shopping Festival season. Free-zone and B2B companies get capability and sector pages a procurement team can forward internally, request-for-quotation forms that capture scope and quantities, and a downloadable company profile in both languages.

Redesigning a Dubai website without losing search traffic: before a rebuild we export every URL that earns visits or backlinks in either language, decide page by page whether it stays, merges or redirects, and test the redirect map on a staging copy. English and Arabic URL pairs stay aligned so hreflang keeps working. After launch we watch Search Console for both language sections over the following weeks and fix any drop quickly.

Proof, sites and brands we have built: our published website work so far is for clients in Egypt and Saudi Arabia, so we label each project by its real market. For Lugha Tech, an EdTech company serving learners in Egypt and Saudi Arabia, we built the brand, the product UI and the platform website, designed and developed in-house. For Tahawer Real Estate in Mansoura, Egypt, we built an Arabic-first bilingual property website for homes for sale and rent. LogicHub, an Odoo ERP partner in Egypt and Saudi Arabia, Centra Technology in Cairo, Stallion Construction and Al Dawlia are also on our Sites We Built list. For Pawm in Saudi Arabia we designed the brand and app interface, and Zahma, a street fashion brand active in Egypt, the UAE and Saudi Arabia, received its identity, a campaign and guidelines from us.

How a project runs: a discovery call and a short questionnaire, then a search-led sitemap and written page list for your approval. Wireframes come next in both languages, then visual design, then the build on a private staging link where you can click through every page. We load the content, test forms, WhatsApp buttons, tracking and speed on real devices, and launch only after you sign off. Most business websites take 4 to 8 weeks, and a focused launch page can be ready sooner.

Working with a Cairo team from Dubai: kick-off, reviews and approvals run on video calls, shared documents, staging links and WhatsApp, in Arabic or English. Cairo is one to two hours behind UAE time depending on the season, and while our week runs Sunday to Thursday, many UAE companies work Monday to Friday, so we plan calls and approvals for the shared working days. When the site needs local photos or video, we write a shot list and brief your team or a UAE-based crew, then review the material with you.

Launch dates and the UAE calendar: if a launch or offer is tied to Ramadan, Eid, Eid Al Etihad on 2 December or the Dubai Shopping Festival season, the pages need to be live, indexed and tested before the campaign starts. Ramadan and Eid dates move each year with the lunar calendar, so we fix the go-live date first and plan the build backwards from it, with a buffer for content approvals.

What affects the cost: the number of page templates, whether you need English, Arabic or both, store, booking or account features, connections to your CRM or payment provider, and how much copy, photography and video we produce. We do not publish fixed packages. After a free consultation, UAE clients receive a formal written proposal in AED as a Project, a Monthly Retainer or a Custom scope, with the page list, deliverables and timeline written down so you can compare like with like.

Questions to ask any web design company in Dubai: who writes the Arabic, and can I read a sample? Will the domain, hosting and analytics accounts be in my company's name? Which pages, templates and languages does the quote include? How are WhatsApp clicks and form leads tracked, and where do they arrive? How will cookies and consent be handled? Who can edit the site after launch, and is training included? If we are replacing a site, where is the redirect plan? A good agency answers each of these in writing, and these are the questions we expect you to ask us.

After launch: we agree hosting, backups, security updates and content changes with you before go-live. You can take the site in-house with recorded training and a short guide for your team, or keep it with us on a monthly care plan that adds pages, tests offers and reviews search and lead data each month.

Who we work with: NoVi Marketing Services works with companies only: SMEs, startups, family businesses and enterprises, with a focus on Egypt, Saudi Arabia, the UAE and Qatar. We do not grow personal social media accounts, sell followers, likes or views, or promote individual profiles. When you contact us, please share your company name, website and what you sell, so the right team can reply.

Book a free website consultation: tell us what you sell, who buys it in the UAE, whether you need English, Arabic or both, and your target launch date. Message us on WhatsApp at +20 110 396 6774 or +20 110 396 6775, or start a project through our contact page, Sunday to Thursday, 10:00 to 18:00 Cairo time. Our office is at Bavaria Town Towers, Kattameya Road, Tower 3, 9th Floor, Unit 91, Cairo, and we work with Dubai clients remotely. After the call you receive a written proposal in AED with the page list, deliverables and timeline.

What you get

  • Website design in English and Arabic with true RTL layouts
  • Arabic written for UAE readers, English for Dubai's international buyers
  • Pre-launch and launch pages for startups and apps
  • Fast development on a CMS your team can edit
  • Page plan mapped to the searches Dubai buyers use
  • Technical SEO with en-AE and ar-AE hreflang and schema
  • Tracked WhatsApp, call and form leads routed to your CRM
  • Store pages with Arabic product information and a checkout linked to your payment provider
  • Cookie consent and lead forms planned around the UAE PDPL
  • Domain, hosting and accounts set up in your company's name
  • Accessibility checks against WCAG 2.1 AA
  • Redirect plan, launch QA and handover or a monthly care plan

Frequently asked

How much does website design cost in Dubai?

It depends on the number of page templates, whether you need English, Arabic or both, store or booking features, integrations and how much content we produce. We do not publish fixed packages. After a free consultation, UAE clients receive a written proposal in AED as a Project, Monthly Retainer or Custom scope, and founders can start with a focused first phase that grows later.

How long does it take to build a website in Dubai?

Most business websites take 4 to 8 weeks from discovery to launch. A focused launch page can be ready sooner, while online stores, account areas and integrations take longer. The timeline is written into the proposal before work starts.

Do I need an Arabic version of my website in the UAE?

Usually yes. English reaches much of Dubai's international audience, but Emirati and Arab buyers and government entities expect clear Arabic. If you sell to consumers online, law firm commentary on Cabinet Decision No. 66 of 2023 reads it as requiring website information from e-commerce providers to be in Arabic at a minimum, so confirm your case with your legal adviser.

Can I register a .ae domain without a UAE company?

Under the .ae Domain Name Policy, names registered directly under .ae are open to any applicant. A co.ae name is reserved for commercial entities trading in the UAE and needs a UAE trade licence, a free-zone licence or a UAE trademark registration or application. We recommend the domain is registered in your company's name.

Do you have an office in Dubai?

No. NoVi Marketing Services is based in Cairo and works with UAE clients remotely through video calls, shared staging links and WhatsApp. Cairo is one to two hours behind UAE time, and we plan calls for the working days both teams share.

Do you build websites for startups before an app launch?

Yes. We build launch pages that explain the product, collect a waitlist, host the support and privacy pages app store listings link to, and grow into a full site after launch. Our app launch marketing service in Dubai covers store listings and install campaigns.

Does my website need a cookie banner and privacy policy in the UAE?

The UAE Personal Data Protection Law, Federal Decree-Law No. 45 of 2021, generally treats consent as the default basis for processing personal data, and DIFC and ADGM have their own regimes. We build consent wording, a cookie banner that holds non-essential tags until visitors agree and a matching privacy notice, and your legal adviser confirms the final text.

Can my team update the website after launch?

Yes. Sites come with a content management system your team can use in English and Arabic, plus recorded training at handover. If you prefer, we keep the site on a monthly care plan for updates, new pages and lead reviews.

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