Case study · Talabat
3D / CGI motion for Talabat
3D / CGI motion for Talabat, modelled, lit and rendered in-house by NoVi.
- Food delivery
- Egypt
- Cairo
The challenge
Food delivery is sold on speed and appetite. CGI motion lets a brand show both in ways a camera cannot, but only if it is crafted well enough to feel real and on-brand.
Our approach
- 013D modelling and look development in Talabat's brand style.
- 02Lighting, animation and rendering in-house.
- 03Finished for social and digital placements.
What we delivered
- 3D modelling
- Animation and motion
- Lighting and rendering
The work
Services used
Questions about this project
What did NoVi make for Talabat?
3D / CGI motion, modelled, lit and rendered in-house.
Does NoVi do 3D and CGI in Egypt?
Yes. Product visualisation, environments and motion are modelled, lit and rendered in-house by our Cairo team.
More case studies
- Case study
Stallion Construction & Manufacturing · Construction · Luxury turnkey fit-out · 2026
Lead quality for luxury turnkey fit-out: 78% of leads qualified
78%Qualified leads
A five-layer qualification framework turned Meta ad spend into serious Class A conversations: 78 of 100 leads qualified and 7 reached the signing stage.
Read the case study → 
Case studyMaison Nefer · Furniture e-commerce
A premium furniture e-commerce brand, built before launch
Strategy, identity, packaging, a 29-page brand book and an in-house brand film — so Maison Nefer looked and felt premium from its first day online.
Read the case study →
Case studyLugha Tech · EdTech
Brand identity and a learning-platform website for an EdTech company
One team built the Lugha Tech brand and its platform website, so the product and the marketing speak with one voice in Arabic and English.
Read the case study →
Want results like these?
Tell us about your brand. A strategist replies within one business day.