Branding Agency for Riyadh and Saudi Brands

Looking for a branding agency in Riyadh? NoVi Marketing Services is a 360° marketing agency that builds brands for Saudi companies from strategy to launch: positioning, Arabic and English naming and messaging, visual identity, brand guidelines and every application your brand needs. We serve clients across Saudi Arabia from our Cairo office, and after launch the same team can grow the brand through social media, SEO and media buying.

Who this service is for: Saudi startups launching in Vision 2030 sectors, family businesses ready to rebrand for the next generation, real-estate developers, F&B and hospitality concepts, clinics, B2B companies, and brands entering the Saudi market from Egypt and the GCC. Each starts from a different place, so every project begins with your business goals, not with a logo.

Brand strategy: Before any design, we define who you serve, what you stand for and why customers should choose you over the competitors they already know. The output is a clear positioning and brand platform that guides decisions on product, marketing and hiring, which is what separates a strategic branding partner from a design studio.

Naming and messaging in Arabic and English: For a Saudi audience, a name has to sound natural in Saudi dialect, read well in English and avoid awkward meanings in either language. We develop name options, review them with you against these criteria, and write taglines and key messages in both languages. That way your brand voice stays consistent on a shop sign, a pitch deck and a Snapchat ad.

Visual identity: As a brand identity agency serving Riyadh and the rest of the Kingdom, we design bilingual Arabic-English logo lockups, give Arabic typography the same care as Latin, and build colour, imagery and icon systems around them. Arabic leads on signage and packaging wherever your audience expects it. We deliver final logo files in the formats you need, including for a trademark application with the Saudi Authority for Intellectual Property (SAIP). Trademark searches, filing and registration decisions sit with you and your legal adviser, and nothing on this page is legal advice.

Built for social-first brands: Snapchat, TikTok and Instagram are key channels for many brands in Saudi Arabia, so we design identities that work in short vertical video, stories and social templates, not only on a business card. Your guidelines can also show how the identity adapts for occasions such as Ramadan, Founding Day and National Day.

Rebranding without losing what you built: For family businesses and established companies, a rebrand must respect the trust customers already have. We assess what to keep and what to evolve, then deliver a rollout plan that sequences signage, packaging, digital channels and the internal launch so the change feels deliberate.

From our work: Brand guidelines published on our site include Maison Nefer, Qahwet El Sheikh, Lugha Tech, Centra and Khyam. Browse the Brand Guidelines section on novi-ms.com to see the depth of documentation your team would receive.

How we work: Discovery workshop, strategy and positioning, identity concepts, refinement, then final guidelines and files. Brand projects typically take 4 to 8 weeks depending on scope, and your feedback on the concepts shapes the refinement stage.

Book a free brand consultation: Call us in Saudi Arabia on +966 54 346 1195, or from Egypt on +20 110 396 6774 or +20 110 396 6775. Our office is at Bavaria Town Towers, Kattameya Road, Tower 3, 9th Floor, Unit 91, Cairo, serving clients across Saudi Arabia, Sunday to Thursday, 10:00 to 18:00.